Uruguay striker Luis Suarez may be brushed aside for the rest of the World Cup after he bit Italian defender Giorgio Chiellini in a match this afternoon. The incident happened late in Uruguay's 1-0 victory over Italy, which knocked the 2006 World Cup champs out of contention and takes Suarez and company to the next stage.

Here's how it went down:

Perhaps, the best part is when Suarez, whom Connor Simpson named "the most evil piece of garbage in the game today" in our World Cup preview, acts like he was hurt on the play.

As you can clearly see, Chiellini was left with quite a mark. 

This isn't out of character for Suarez. While the striker is known for his prowess in scoring hat tricks for Liverpool, he's probably more famous for biting other players. This at least the third incident in his career where he's been caught biting opponent during games, a new kind of hat trick. 

The first known episode happened in 2010 when Suarez played for Ajax Amsterdam. (As a result, Suarez was suspended for seven games). The most recent incident took place just last year during Liverpool's match against Chelsea. Suarez was banned for ten games.

You know the drill. The internet quickly seized upon the moment: 

 

Oddsmakers are already placing bets on whether Suarez will be banned: 

Suarez is no stranger to World Cup controversy, either. In 2010, he was given a red card in the final moments of a quarterfinal match against Ghana, when he used his hands deny a shot at the goal line that would have won the game. Ghana missed the ensuing penalty kick, sending the match to a shootout, which Uruguay won.

Update: It turns out the Suarez incident was not so shocking to some people. At least one gambling website offered it up as prop bet and 167 people successful wagered that he would bite someone at some point during the World Cup. Suarez also said after the match that "There are things that happen on the pitch and you should not make such a big deal out of them."

Update (Wed., 12:01 a.m.): FIFA announced late on Tuesday that they have formally charged Suarez with assaulting an opponent and will hold disciplinary proceedings. If found guilty he faces a minimum two-game suspension and a maximum ban of two years from all FIFA-sanctioned events. Uruguay's next match is on Saturday and a ruling is expected before then.