"Pie had been lurking below the radar in recent years," write Julia Moskin,
"taking cover during the ice cream trend, perhaps waiting to see which
way the macaron tide would turn." No, this is not a Le Carré knockoff thriller starring desserts.
Moskin is writing in The New York Times on the rather serious subject
of food trends. Pies are about to end the cupcake frenzy and become the
next "it" sweet.
But is the Times right about this incipient hostile takeover? Signs of the coming coup were actually spotted a while back. Here's Ron Ruggless at Nation's Restaurant News reporting in October on restaurant marketing consultant Andrew Freeman's predictions for 2011:
Offers food blogger Jason Mark Anderman:
Personally, I think this is much ado about nothing, as who can't accept pies and cupcakes peacefully co-existing? Can't our desserts just get along?No, Jason. That's just what the cupcake overlords want you to think.