The 23rd edition of Shark Week debuted with a bang (or maybe a bite) last night on the Discovery Channel. On Monday, fans gathered to praise—and, at time, criticize—America's most beloved fish-centric cultural institution.

SomeCards makes sure we kept things in perspective.

Shark Week is a good reminder there are things in the ocean almost as scary as a British oil company. http://some.ly/caiOfgless than a minute ago via bitly



MTV imagines a Best Tweets perfect storm...

If I DVR-ed Shark Week and went with Lindsay Lohan to see 'Inception' after an Arcade Fire show, I'd have the trendiest tweet on Twitter.less than a minute ago via web


...while Atlanta Braves outfielder Jason Heyward takes a less-is-more approach.


["Weird"] Al Yankovic urges his followers to show the Shark Week spirit year-round...

Why can't we have this much love and understanding for sharks all year round? #SharkWeekless than a minute ago via Twitterrific


...while the guys at NBA blog FreeDarko are trying to nip any overreaching attempts to celebrate in the bud.

Please, no one do "NBA Shark Week" gimmick post. To me, that's like "if draft picks were wives of Abraham"less than a minute ago via web


Twitter icon Drunk Hulk didn't need sharks to make this week special.


WHEN YOU LIVE AS PASSIONATE AS DRUNK HULK! EVERY DAY IS SHARK WEEK!less than a minute ago via web


CBS host Craig Ferguson gives a sneak peak at what the network has planned for counter-programming. The answer: more sharks.

My sharkweek special airs Wed night. Til then #sharkweek is mostly sharks. Actually the special is mostly sharks too. #sharkweekisntaboutmeless than a minute ago via Twitter for iPhone