How could this be fixed? Pay student athletes, says Bissinger.
If David Stern truly cared about his players' well-being, he would advocate that all the silliness over the sanctity of the college academic experience stop and that N.B.A.-bound players get some share of the millions of dollars they generate: in the greatest capitalistic society in the history of the world, this may be the greatest inequity.
If we're going to continue to make the case that future NBA players need to learn and mature on campus (as opposed to sell tickets and drive NCAA TV ratings) then let's...adjust their schedules to encourage real personal development." Citing former UNC Coach Dean Smith's idea to make freshman athletes "play only meaningless games, without travel" he says the effect on the athlete would be real, giving them "plenty of time to adjust to life away from home and the challenges of academia. They wouldn't make anyone any money, but they'd maximize their maturation."